We plan and buy more than 750 million inserts and print pieces a year across the country's largest print networks. That volume gets our clients stronger media rates and printing costs that are hard to match on your own. Every program is priced to your markets and goals, so instead of a rate card, we build an estimate for your actual plan.
We place a huge amount of print with our partners every year. That volume earns us premium rates, and we pass them straight on to our clients.
The volume we place with each partner earns us premium rates, so we can get better CPMs than most advertisers get going direct, including on premium placements like covers, wraps, and top positions.
Printing is often the biggest line in a print budget. Because we print at such high volume, we can almost always beat the printing rates advertisers are paying today. Our clients save 31% on production costs on average.
Paper, freight, overages, and taxes are pre-negotiated with our partners and included in your estimate, so your budget doesn't grow after you approve the plan.
Print pricing depends on a handful of choices: which programs and formats you run, how many households and markets you cover, how often you drop, and how your pieces are printed. We walk through each one with you and show the cost of every option before anything is booked.
Most print can be bought on a guaranteed schedule or as discounted remnant space. If your dates are flexible, remnant can stretch a budget a long way, and we often mix the two.
Many networks price differently for online-only brands and for businesses driving store or service visits. We make sure you're on the rate that fits how you sell.
We map coverage to where your customers actually come from, so you aren't paying to reach households that were never going to buy.
Send us your current rates and printing quotes, and we'll price the same program side by side.
Better rates are only half of it. We track every program by market and partner, so you can see your cost per lead and cost per sale, not just what each piece cost. Then we move budget toward what's working, so every round gets more efficient. See how we plan and measure.
Every program is priced differently. Cost depends on the networks, formats, markets, number of households, and how often you run, so a rate card wouldn't tell you much. We build an estimate for your actual plan instead.
In almost every case, yes. Send us the specs and quotes you have today and we'll price the same pieces so you can compare.
It depends on your markets and goals. We'll recommend a starting plan that's big enough to read results, and we recommend running at least three months so there's enough time and data to judge what's working.
Media, printing, paper, freight, overages, and taxes. We pre-negotiate those costs with our partners, so the estimate you approve is the budget you plan around.
Yes. Remnant space is unsold inventory offered at a discount. It's a good fit when your dates are flexible, and we often mix it with guaranteed space to stretch a budget further.
Tell us your markets and goals, or send us what you're paying today, and we'll build an estimate.
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